Search / SEO

How Abandoned Blogs and National Public Radio can help a Black Hat SEO

May 14, 2012

When conducting SEO research for a client, I often examine incoming links to competitors' websites. Recently, a competitor rocketed to the top of the search rankings. I noticed links from over ten TypePad blogs to the competitor for several of their targeted search terms.


DesignHammer Expands Web Analytics and SEO Services with Google Analytics Individual Qualification

DURHAM, NC (May 18,2011) — DesignHammer Account Manager Stephen Pashby joined a select group of web analysis professionals by earning a Google Analytics Individual Qualification (IQ) today. The Google Analytics Individual Qualification provides a proof of proficiency in Google Analytics that is earned by passing Google’s own Google Analytics IQ test.

Is Black Hat SEO a Good Idea for Business?

April 11, 2011

Several months ago, the New York Times featured a story that shed some light on the inner workings of Google in dealing with Search Engine Optimization (SEO) practices that contravene Google's accepted SEO guidelines. As I read the story about J. C. Penney's SEO and Google's reaction, I began to think about SEO practices not in technical terms, but in business terms.


A Guide to All In One SEO Pack for WordPress

March 17, 2011

WordPress as a platform is an elegant solution for content management. While it is generally search engine friendly, unfortunately it does not provide fine-grain control for search engine optimization (SEO) out of the box. All In One SEO Pack fills that void. For those who are just jumping in, here's some tips for using this excellent plugin.


The Intersection of Usability, Accessibility, and SEO (Part III)

March 3, 2011

A couple of weeks ago I had the opportunity to guest lecture before the Web Design students at Wake Technical Community College on the similarities between Usability, Accessibility, and SEO, a topic I first addressed here in 2009. Since my initial blog post, I assembled a talk, which I presented at BarCampRDU, and at Internet Summit 2010 in Raleigh last November.


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