Acquiring authoritative backlinks is an important aspect of successful search engine optimization. If you are working to actively acquire links, you should establish a rubric for site authority to guide your efforts.
While category pages on your website can be great for users, they can also present a challenge for promoting your website’s best content via search, as your category pages might compete directly with your more targeted pages listed on the category pages. Here's how to determine if you have a self-competition problem on your site.
Frequently the SEO space fixates on algorithm changes and new technical tricks, but long term success, particularly for Enterprise SEO efforts, is most frequently due to consistent execution of SEO best practices.
Including “How to” content in your marketing strategy can help attract your potential audience and fill out content at different stages of your sales funnel.
Google recently announced the upcoming incorporation of a set of Core Web Vitals into a future ranking signal, Page Experience. The Page Experience signal is expected to be incorporated into the Google ranking algorithm next year, but forward-thinking web developers and site owners are encouraged to begin improving their Core Web Vitals now.
In the past several years, Google has broadened the criteria it assesses pages by to determine whether they are “good” content for users and has attempted to quantify this assessment into its search ranking algorithm. Google has announced the upcoming incorporation of its identified “Core Web Vitals” into a set of signals known as “Page Experience” that is slated to be incorporated into the algorithm next year.
In light of the COVID-19 outbreak and new isolation laws, the business landscape is changing rapidly. Now is the time for businesses to get ahead of the curve by shifting their focus to online sales and reprioritizing internal initiatives that may have been sitting on the back burner.
As a web development agency, utilizing internet technologies is our day-to-day focus, which is why as web experts we feel it’s our duty to hold conversations with those who may be struggling to identify new projects and/or refocus their business strategy to accommodate working from home in the wake of the COVID-19 pandemic.
Everybody say goodbye to Adobe Flash because Microsoft Windows will officially stop supporting the late video player come December 2020. And, In more pressing news, SEO professionals should be prepared to adapt when Google updates Googlebot's user-agent strings in December of this year! Lastly, a simple interview with design icon David Carson, who shares his take on grid-style layouts in design
Discovering quirky software surprises, LogoLounge's recent 2019 logo design trend report, and Google's creation of two new link attributes.