When conducting SEO research for a client, I often examine incoming links to competitors' websites. Recently, a competitor rocketed to the top of the search rankings. I noticed links from over ten TypePad blogs to the competitor for several of their targeted search terms.
A new year is a great time to break out of old habits and establish new ones. At the January meeting of the DesignHammer hosted RTP Search Engine Optimization Meetup, the group discussed our resolutions for improving our search engine optimization efforts in 2012. Here are some of our top resolutions.
DesignHammer Account Manager Stephen Pashby joined a select group of web analysis professionals by earning a Google Analytics Individual Qualification (IQ) today. The Google Analytics Individual Qualification provides a proof of proficiency in Google Analytics that is earned by passing Google’s own Google Analytics IQ test.
Several months ago, the New York Times featured a story that shed some light on the inner workings of Google in dealing with Search Engine Optimization (SEO) practices that contravene Google's accepted SEO guidelines. As I read the story about J. C. Penney's SEO and Google's reaction, I began to think about SEO practices not in technical terms, but in business terms.
WordPress as a platform is an elegant solution for content management. While it is generally search engine friendly, unfortunately it does not provide fine-grain control for search engine optimization (SEO) out of the box. All In One SEO Pack fills that void. For those who are just jumping in, here's some tips for using this excellent plugin.
How is Search Engine Optimization like attempting to outrun a rampaging bear? Take a deep breath, relax, and focus on the big picture, not the huge bear looming over you…