In the Office
As an Account Manager, Hunter ensures that our technologies and online solutions continue to align with the strategic goals of our clients as their business needs evolve. Helping clients strengthen their web presence and finding more effective ways to target and better resonate with their desired audience(s) is one of her specialties and she collaborates closely across teams to formulate and assist in the execution of these strategies. She argues that there is nothing more professionally fulfilling than watching a digital marketing strategy come to fruition.
As a Marketing Consultant, she takes advantage of the latest analytics platforms to guide clients into making appropriate, data-driven decisions regarding the restructuring of content on their new and future business website(s). Google Analytics certified, she has a variety of mediums at her disposal to measure performance against predefined targets, which are then used to steer future engagements.
Hunter also manages communications through the DesignHammer website, blog, social media, and email newsletter. Best motivated by being told that “something cannot be done”, Hunter always looks forward to tackling the variety of unique challenges faced by both DesignHammer and clients head-on.
Valuing both communication and good showmanship, Hunter graduated with a Bachelor’s degree in Marketing from North Carolina State University. To satiate both her creative and cultural interests, she also earned two Minor degrees; one in German and the other in Art & Design.
Throughout college, Hunter kept up with the latest social trends by working as Lead Brand Ambassador for the largest electronic music events conglomerate in the United States. In this position, she had the opportunity to guide a large team of student representatives throughout the Research Triangle as they tackled strategic social media and guerrilla marketing campaigns for various events.
Post-graduation Hunter directed her marketing knowledge towards building a non-profit apparel company dedicated to raising money for the Cystic Fibrosis Foundation. Prior to joining the DesignHammer team, Hunter worked at an educational technology company and specialized in overseeing customer success for all international accounts.
Out of the Office
Although she has lived in Raleigh her entire life, Hunter considers herself to be a cultural connoisseur. She is a citizen of the United States, Canada, and New Zealand and has been traveling around the world since early childhood; passionate about absorbing information about all people, places, and things.
Away from her desk, Hunter enjoys exploring the world and meeting new people. With her husband and three dogs, she continues to roam around and seek out new adventures around the city. If Hunter is not at a local music event or a new restaurant in town, she is likely binge-watching the latest Netflix series and assuming the role of amateur film critic. Competitive and playful by nature, Hunter also stays entertained by playing video games, board games, and even friendly, pick-up soccer matches.
- NCTech4Good Conference (Durham, NC)