The Challenge

Qualyst came to us as they were transitioning from a services company to a services and products company. They needed a website that reflected that change and that would appeal to a variety of specific markets. Additionally, the existing website had become dated and didn't display correctly on mobile devices.

The Solution

We started by working closely with Qualyst during the design phase to ensure a clean, attractive, and relevant design was produced for their audience. As part of keeping their target segments in mind, we recruited a marketer with a track record of collaborating with scientists and creative professionals to use words, images, videos, and animation to convey complex scientific ideas. With the planning and design complete, we were able to move forward into production of a website to help Qualyst take the next step in their marketing goals.


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