About The Project
The Carolina Theatre has been a downtown Durham landmark since the main stage opened in 1926. Today, it is a primary contributor to the performing arts scene in the Triangle, producing live shows as well as operating as an independent cinema.
By early 2009, management of the theatre recognized a need to update the website to make for a more enjoyable experience for users of the website. They sought to generate awareness of their productions and elevate involvement with the theatre through an engaging online presence.
To attain the goal of a highly interactive website with a constant flow of fresh content, we replaced the existing website with a redesigned one utilizing the Drupal open source content management platform. Drupal will simplify maintenance for the administrators of the website as they are able to modify content without assistance from a web developer.
Carolinatheatre.org has improved usability and new features to augment the overall user experience. New features include a comment and rating area for visitors to the theatre to discuss programming as well as a comprehensive Durham guide to assist in planning an entire evening out in the city.
The new look for the website highlights the building’s unique historic value while also generating a stylish vibe that accentuates the modern performances presented on the main stage. The eye catching design and ease of use has solidified the theatre’s website as an enjoyable destination for great arts programming in the heart of Durham.
“We’re excited that DesignHammer helped us create a website that is contemporary, easy-to-use, and will significantly improve the user experience at Carolinatheatre.org. From concept to implementation they have been sensitive to our needs and our desire to create a first-class website.”Bob Nocek,
VP/COO of Carolina Theatre