One of the most effective methods for assessing how users interact with your website is to simply ask them. User surveys are a valuable means to achieving this end, and are helpful in generating feedback to detect problem areas with your website.
DesignHammer works with clients to develop customized surveys that address existing or potential usability problems with the website or to determine interest in potential website improvements. The surveys can also contain open-ended questions that allow us to get more generalized feedback on the website. The surveys can be embedded either as a “Feedback” button on the website, or sent out to a website’s email contact list, if available.
DesignHammer will analyze the responses and create a report that outlines the problem areas to address on the website. Direct and effective, user surveys are an inexpensive and reliable method for quickly assessing user opinions about your website.